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I am a creative strategist and photographer based in Sydney. Originally drawn to advertising by chance, I have developed a deep appreciation for the power of visual storytelling and strategic work. With a keen eye for aesthetics and a genuine understanding of human emotions, I strive to create work that not only resonates but also inspires positive change. As a D&AD Shift Alumni, Meta Certified Creative Strategy Professional, and with experience working on blue-chip client projects, I bring world-class know-how to every project.
Seded has worked with us at Biased as a freelance consultant on a strategic marketing project and I’ve found his efforts to be exceptional. He goes above and beyond to deliver beautifully presented work that combines big-picture thinking with a proactive approach, drawing on his strong written communication skills and technical proficiency. I look forward to seeing his career grow from strength-to-strength and would have no hesitation recommending him.
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Biarta Parnham
Founder & Managing Director at Biased
Services & Clients
Creative direction ✦ Brand strategy & development ✦ Marketing strategy ✦ Campaign planning ✦ Digital marketing ✦ Photography & visual storytelling ✦ Content creation & graphic design ✦ Web design & development
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Let's Connect
I work on Wangal and Gadigal Country. I acknowledge the Wangal and Gadigal people of the Eora Nation as the Traditional Custodians of the land and pay my respect to Elders past, present and emerging.